END USER LICENSE AGREEMENT
JOHNÉR NATURBILD ETSABILD
Please read this Agreement carefully before purchasing and using any Johnér/Naturbild/Etsabild
This is a legal agreement between you (”You”), and Johnér/Naturbild/Etsabild
1. GRANT OF RIGHTS
1.1 Johnér/Naturbild/Etsabild grants You a non-exclusive, non-transferable, non-sublicensable,
worldwide, perpetual right to reproduce the image(s) (collectivelly: the ”Image(s)”), that You have
purchased during this transaction, an unlimited number of times for the following purposeses:
1.1.1 Advertising and promotional materials,
1.1.2 Broadcasting and theatrical exhibitions ,
1.1.3 Print publications and physical products,
1.1.4 Electronic publications including webdesign (maximum resolution 72 dpi) and
1.1.5 Other uses approved in writing by Johnér/Naturbild/Etsabild.
1.2 You may alter, manipulate and crop the Image(s).
1.3 If You are a intermediary You have the right to have the Image(s) reproduced by clients of Yours,
provided that You ensure that such clients agree to abide by the provisions of this agreement.
2.1 You may store Image(s) in a digital archive or smilar arrangement as long as no more than ten
(10) users have access to the Image(s). Under no circumstances may the Image(s) ever be used by
more than ten (10) users unless separate licences are purchased.
2.2 If you are an intermediary (e.g. an advertising or design agency) the Images must only be used
by one client of yours, who must agree to be bound by the terms of this Agreement. For the Images to
be used by another client you will first have to purchase extended licence rights from
Johnér/Naturbild/Etsabild. You may allow individuals employed by your client to have access to the
Images, provided the total number of individuals with access to the Images (including all those within
your organisation and the client) remains no more than ten (10).
2.2 You may not sublicense, re-license, rent, re-sell, lease or otherwise distribute the Image(s) to
third parties separate or independent from a specific product, website or similar.
2.3 You may not sell, licence or distribute any derivative work containing the Image(s) in a way that
would allow a third party to download, access or extract the Image(s) as a standalone file.
2.4 You may not make the Image(s) accessible online in a downloadable format or enable the
Image(s) to be distributed via mobile telephone devices.
2.5 You may not use the Image(s) in a manner that would lead a reasonable person to belive that
any model depict in the Image(s) personally uses or endorse a product or service.
2.6 You may not use Image(s) depicting any model in any unduly controversial, unflattering or
sensitive commercial or editorial context, unless accompanied with a statement indicating that the
person is a model and the Image(s) are being used for illustrative purposes only.
2.7 You may not incorporate the Image(s) in a logo, tradmark or servicemark.
2.8 Image(s) may not be used in ways or contexts that might resonably be contrued as
pornographic, defamatory, libellous, obscene or illegal.
3. WARRANTIES, INDEMNIFICATION AND LIMITATION OF LIABILITY
3.1 Johnér/Naturbild/Etsabild provides no warranties with regard to the use of names, likenesses,
registered or unregistered Trade Marks, registered or unregistered designs, copyright, works of art or
any other intellectual property depicted in any Image and You must satisfy yourself that all necessary
rights or consents as may be required for reproduction of any Image are obtained. You shall not permit
any Images to be used in any way that violates the rights of another. You undertakes to indemnify
Johnér/Naturbild/Etsabild from and against; any and all liability, loss or damage
Johnér/Naturbild/Etsabild may suffer as a result of claims, demands, costs or judgments arising out of
the use of any Image where the existence of such release has not been specified in writing by
Johnér/Naturbild/Etsabild; any claims, judgments or suits which may arise from any act, warranty, or
representation, actual or implied, by You; any claims resulting from failure to use the correct attribution
as specified by Johnér/Naturbild/Etsabild for any Image published. The foregoing indemnification(s)
shall include, but shall not be limited to, Johnér/Naturbild/Etsabild ’ reasonable attorneys’ fees and
3.2 Johnér/Naturbild/Etsabild makes no warranty, express or implied, including, without limitation,
any implied warranties of merchantability or fitness for a particular purpose. Our liability to You for any
losses shall not exceed the amount You originally paid for the images. Johnér/Naturbild/Etsabild shall
not be liable to You or any other person or entity for any general, specific, direct, indirect,
consequential, incidental, or other damages (even if we have been advised of the possibility of such
damage) arising out of this licence, the usage of the Image(s) including any claim for lost profits or lost
savings, or for any cla